Hi, I'm Beau Gutiérrez and I help companies unlock and
accelerate growth

For almost 2 decades, I've helped SMBs, venture-back startups, PEs, and Fortune 500 companies accelerate growth with strategy + execution across marketing.I am a super-senior IC T-shaped marketer with deep experience in growth marketing, a/b testing, analytics, and marketing operations, with a broad skillset across digital marketing. I pull from these skill sets to identify the levers that drive your company's growth and turbocharge them.Before boldly stepping into the world of digital marketing, I was a Sr. Front End Developer for 7 enriching years. I was right there in the trenches, designing user experiences and developing web applications and websites. This strong foundation in technology gives me the unique edge to maneuver through the constant growth and complexities of today's digital landscape.

how I work

I currently work as a fractional Head of Growth, helping organizations across various aspects of digital.I take on only 3-5 clients at a time, ensuring each client receives sufficient face time and hands-on attention for their deliverables.

name-drop some of my big clients

• Citi
• Mattel
• Adidas
• Checkr
• DnB
• Uber
• AutoDesk
• NowTV
• Dell
• Norwegian Cruise Lines (NCL)
• CA.com+ many others...

lets connect

If you are a marketing leader and need help in these areas, I'd love to chat. I'll follow up with a few instructions on how to prepare for our intro call.

Beau Gutierrez

Thank you!

Thanks for reaching out. I'll reply within 24hrs.

Beau Gutiérrez

Most Popular

Marketing Ops: Growth Readiness Sprint (15 Hours)

Ample time for implementation, QA, and dashboards - expert support.


$3,500 for 15 hours

A focused engagement to diagnose, implement, and validate your tracking. We tighten your data foundation, improve signal quality to ad and analytics platforms, and deliver decision‑ready reporting.

What’s included

  • Tracking health audit with a prioritized fix list and quick wins
  • Event schema and instrumentation via GTM/GA4, including ecommerce and data layers
  • Conversion signals and server‑side setup: Google Ads Enhanced Conversions, Meta Ads CAPI, plus LinkedIn/TikTok as needed
  • Governance for pixels, UTMs, and campaign naming; cross‑domain support and Consent Mode v2 compliance
  • Dashboards with the metrics that matter (Looker Studio) and attribution sanity checks
  • Monitoring, alerts, and a QA workflow so your team keeps tracking healthy after the sprint
  • Integrations to marketing tools to feed enriched data across your stack
  • HubSpot Expert Support: migration/implementation, SFDC sync, lifecycle stages, conversions, scoring, routing, reporting, and CRM, API, Private App
Choose the 15‑Hour Sprint

Marketing Ops: Data Confidence Sprint (10 Hours)

Fix tracking, enrich ad signals, and trust your reporting


$2,500 for 10 hours

What’s included

  • Core deliverables from the 15‑hour Growth Readiness Sprint, scoped to a smaller effort.
  • Best for teams that need an expert to quickly diagnose and fix ad tracking issues.
Choose the 10‑Hour Sprint

Beau Gutiérrez

Work directly with a seasoned CRO leader - no agency layers, no extra costs. I personally handle everything, from deep data analysis to building and launching high-impact tests. As your hands-on partner, I bring executive experience to your team to remove bottlenecks and drive real revenue growth.

CRO Retainer: Scale Plan (20 Hours / Week)

Full‑funnel optimization with deeper research and a faster testing cadence.


$12,000 / month

For teams ready to scale experimentation. I ship more tests, tackle higher‑impact UX and copy work, and harden analytics so results are trusted and repeatable.

What’s included

  • Comprehensive research (quant + qual): funnels, cohorts, heatmaps, session replays, and surveys
  • Max 4 A/B/n tests per month (client-side)
  • Advanced measurement: event taxonomy, enhanced conversions, etc
  • Deeper UX and copy iterations across landing pages, forms, and key app/checkout steps
  • Experiment design, guardrails, and statistical review; rollout and iteration plans
  • Executive‑ready dashboards and monthly insights readout
  • Weekly strategy + working session, plus priority async support
Choose the 20‑Hour/Week Retainer
Most Popular

CRO Retainer: Core Plan (15 Hours / Week)

Hands-on experimentation, research, and measurement to lift conversion.


$9,000 / month

Ongoing CRO program focused on measurable revenue impact. I tighten tracking, run disciplined A/B tests, and ship UX and copy changes that improve conversion across your key funnels.

What’s included

  • CRO program setup: goals, baselines, and KPI guardrails
  • Experiment backlog and prioritization (PIE/ICE) with clear hypotheses
  • Research: GA4 funnel analysis, heatmaps/session replays, on‑site polls, and survey insights
  • Measurement: event map and GTM/GA4 fixes; clear conversion definitions and consent compliance
  • 2–3 A/B/n tests per month (client-side + complexity dependent) with proper power and sample size
  • Landing page, forms, and offer optimization (UX, copy, and friction removal)
  • QA, rollout plans, and post‑test analysis with decision‑ready reporting (Looker Studio or similar)
  • Weekly strategy sync + async support in Slack/Loom
Choose the 15‑Hour/Week Retainer

CRO Retainer: Starter Plan (10 Hours / Week)

Tight feedback loop on the highest‑leverage opportunities.


$7,500 / month

Best for teams that want expert guidance, fast research, and a focused set of tests or page improvements each month.

What’s included

  • Baseline CRO audit and quick‑win recommendations
  • Light research (GA4 review, heatmaps, session replays) to find friction
  • Backlog creation + prioritization framework
  • 1–2 A/B/n tests or a significant page/form optimization per month (client-side)
  • Measurement cleanup for key events/conversions in GTM/GA4
  • Weekly check‑ins + async support
Choose the 10‑Hour/Week Retainer